Privacy Policy
Last updated: January 2026
1. Introduction
Welcome to Aynwise (“Aynwise”, “we”, “us”, or “our”), available at https://aynwise.com.
Aynwise is a personal finance awareness and budgeting platform designed to help individuals and households better understand their financial activity. We are committed to protecting your privacy and handling your personal data transparently, securely, and in accordance with applicable data protection laws.
Aynwise is operated from Israel, and we aim to comply with Israeli privacy law and, where applicable, the EU General Data Protection Regulation (GDPR) for users located in the EEA.
- Israeli Protection of Privacy Law, 1981
- EU General Data Protection Regulation (GDPR) for EEA users
- Other applicable laws where relevant
This Privacy Policy explains what we collect, how we use it, and your rights.
2. Who This Policy Applies To
This Privacy Policy applies to:
- Visitors to the Aynwise website
- Registered users of the Aynwise platform
- Household members invited to use Aynwise
- Any individual who interacts with our services
3. Data Controller
For purposes of applicable data protection laws, Aynwise is the Data Controller of your personal data.
- Email: privacy@aynwise.com
- Website: https://aynwise.com
4. Information We Collect
4.1 Information You Provide Directly
When you use Aynwise, you may provide account, household, and budgeting information such as:
- Name (optional), email address, phone number (optional)
- Language and locale preferences
- Household name and household roles (owner, member, advisor)
- Budget labels, planned amounts, and savings preferences
4.2 Financial Transaction Data
Depending on how you use the service, Aynwise may process financial metadata such as:
- Transaction dates, descriptions, and amounts
- Categories you assign (e.g., groceries, utilities)
- Non-public account identifiers used to link entries inside the app
- Internal transfer indicators and reconciliation flags
We do not store:
- Online banking passwords
- Card CVV codes
- Full bank authentication credentials
4.3 Automatically Collected Information
When you access our website or app, we may collect technical data for security and performance such as:
- IP address, device type, OS, and browser type
- Usage events (pages viewed, actions taken)
- Approximate location (country/region level)
4.4 Cookies and Similar Technologies
We may use cookies and similar technologies to:
- Keep you signed in
- Remember preferences
- Measure performance and reliability
- Improve usability
You can control cookies via your browser settings. Some features may not work properly without them.
5. Legal Basis for Processing (GDPR)
For EEA users, we process personal data under these legal bases:
- Contractual necessity (to provide the service)
- Legitimate interests (security, analytics, improvements)
- Consent (where explicitly requested)
- Legal obligation (compliance with law)
6. How We Use Your Information
We use your information to operate and improve Aynwise, including to:
- Provide and operate the Aynwise platform
- Create and manage user accounts and households
- Display budgets, summaries, and insights
- Detect duplicates and data inconsistencies
- Maintain security and prevent fraud
- Communicate service-related messages
- Comply with legal obligations
We do not:
- Sell your personal data
- Share your data for third-party advertising
- Use your data for unrelated profiling
7. Data Sharing and Disclosure
We may share limited data in the following situations:
7.1 Service Providers
We use trusted providers to help us operate Aynwise (for example):
- Cloud hosting and infrastructure
- Database and storage services
- Monitoring and error logging
These providers are contractually required to protect your data and use it only to provide services to us.
7.2 Legal Requirements
We may disclose information if required by law, regulation, court order, or a valid governmental request.
7.3 Business Transfers
If Aynwise is involved in a merger, acquisition, or asset sale, your data may be transferred as part of that transaction, subject to appropriate protections.
8. International Data Transfers
Aynwise is based in Israel. Israel is recognized by the European Commission as providing an adequate level of data protection.
Where data is transferred outside Israel or the EEA, we apply appropriate safeguards to keep your data protected.
9. Data Retention
We retain personal data only as long as needed to provide the service, comply with law, resolve disputes, and enforce agreements.
You may request deletion of your account at any time (see Section 11).
10. Data Security
We use appropriate technical and organizational measures, including:
- Encryption in transit and at rest (where applicable)
- Access controls and least-privilege permissions
- Secure authentication and session protection
- Operational monitoring for suspicious activity
No system is 100% secure. Please protect your credentials and use strong passwords.
11. Your Rights
Depending on your location, you may have the right to:
- Access your personal data
- Correct inaccurate or incomplete data
- Request deletion of your data
- Restrict or object to processing
- Withdraw consent at any time
- Request data portability (GDPR)
- Lodge a complaint with a supervisory authority
To exercise your rights, contact: privacy@aynwise.com
12. Children’s Privacy
Aynwise is not intended for children under 16.
We do not knowingly collect data from children. If you believe a child provided data, contact us immediately.
13. Third-Party Links
Our website may link to third-party sites. We are not responsible for their privacy practices. Please review their policies separately.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new “Last updated” date.
If changes are significant, we may notify users through the service or by email.
15. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us: